An interesting article about book buying habits found that of  3,819 respondents (18 ages and above)  44.7% prefer libraries as a book source; women prefer libraries over men.  Also "men buy 5 books a year, women 6, average books borrowed each year is 5; 2009 3% owned ereader in 2010 8% owned ereader; 40% said are unlikely to buy an ereader; ability to pass along ebooks is important to 30% of ereader owners." The "average person bought 2 ebooks a year and 6% purchased 13% or more ebooks per year; 23% prefer dedicated ereader, 18% laptop desktop computer, 8% mobile device and tablet 8%; seems be a hybrid market as 30% of ereaders owners buy 13 or more print books a year and 23% of ereaders purchase 13 or more ebooks per year; 80% of ereader owners said would purchase ebooks from local indie if they had competitive pricing."

For more study results, go to Digital Book World.